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Wednesday, November 26, 2008

In the Global Crisis, Coke CEO Muhtar Kent Sees Headwinds -- and Tailwinds - Knowledge@Wharton

"In the Global Crisis, Coke CEO Muhtar Kent Sees Headwinds -- and Tailwinds
Published: November 26, 2008 in Knowledge@Wharton

When Muhtar Kent looks over the international giant that is the Coca-Cola Co., where he was named president and CEO in July, he sees a soft-drink empire spanning 203 countries -- more than belong to the United Nations -- and offering up an astounding 1.5 billion beverage servings daily."

More:In the Global Crisis, Coke CEO Muhtar Kent Sees Headwinds -- and Tailwinds - Knowledge@Wharton