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Wednesday, May 08, 2013

Turkish TV maker Vestel seeks to bolster its presence in Europe - FT.com

Turkish TV maker Vestel seeks to bolster its presence in Europe

By Daniel Dombey in Istanbul

Beneath the radar, a Turkish television manufacturer is seeking to bolster its already strong presence in Europe’s homes and offices.

Vestel, a listed subsidiary of Turkey’s Zorlu Holding, produces about 18 per cent of the televisions bought in Europe, second after Samsung. A decade ago, that figure was 25 per cent – market share the company wants back.

More:Turkish TV maker Vestel seeks to bolster its presence in Europe - FT.com