Summer fashion 2012 will be in glorious techno colour
As hyper-real digital printing techniques spread to major fashion houses, British women have stop resisting rainbow palettes
...The sudden flurry of colour and rapid spread of busy prints is largely the result of the new ease of computer printing in fabric design. Five years ago London-based Turkish designer Erdem was one of the first to set the trend rolling, with his distinctive blurred photographic fabric designs, many digitally printed...
More:Summer fashion 2012 will be in glorious techno colour | Fashion | The Observer