Turkey Tourism launches USD 1-mn ‘Turkey Home’ campaign for 2014
By TBM Staff | Mumbai
Turkey Tourism, with the aim of welcoming more tourists, has launched a year-long country branding campaign, called ‘Turkey Home’. The USD one-million campaign runs across print, television and online versions. The campaign celebrates the country’s deeply-rooted storytelling history, as seen in both its Asian and European facets. For the first time, Turkey will be represented globally through a single concept, as per a release.
More:Travel Biz Monitor :: Turkey Tourism launches USD 1-mn ‘Turkey Home’ campaign for 2014
