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Monday, July 11, 2016

OEM strategy: Ford in Turkey - Automotive World

OEM strategy: Ford in Turkey

July 11, 2016
Ford Otosan exemplifies Turkey's quest to position itself as a high-tech R&D location, as well as an ideal manufacturing base. By Xavier Boucherat

With its highly skilled, low-cost labour force, Turkey has long been hailed as an ideal manufacturing location for OEMs and Tier 1s. But now the country wants to forge itself a new reputation as a haven for cutting edge research and development. It’s a plan with ambition that reflects its rapid growth in recent years.

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