"The Boom in Turkish Food Sector
According to Britain's supermarkets, the appearance of Turkish delight in the movie, The Chronicle's of Narnia: The Lion, the Witch and the Wardrobe led a rising demand and the delights in the shelves run short of. Tesco has reported that sales increased by 200 percent because of 'Narnia-effect'. One of the most popular newspapers The Independent headlined the rise of Turkish delight. "
More:JTW News - The Boom in Turkish Food Sector