Monday, June 11, 2018

How a Turkish Political Party UUsed Google AdWords to Defy Censorship

How a Turkish political party used Google AdWords to defy censorship

Efe Kerem Sozeri— June 11 at 8:30AM Nico Kaiser/Flickr (CC-BY)

This is ingenious and subversive. “Now that we cannot march on the streets, we’ll march on Twitter and Facebook.” A Turkish political party used Google ads to outwit a media blackout put in place by the country’s ruling party. The small ad campaign went viral on social media and got the newly founded Good Party coverage from Euronews, Sputnik and AFP, besides various Turkish outlets.

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